Trade Marketing e Service Management

Roberta Sebastiani; Francesca Montagnini

Trade Marketing e Service Management

Roberta Sebastiani^* (Redattore)
, Francesca Montagnini (Redattore)

^*Autore corrispondente per questo lavoro

Risultato della ricerca: Libro › Other report

Abstract

Around the globe, retailers are investing in IoT technologies to redefine their operations and the shopper experience. Merchants are reinventing their supply chains with upgrades that enable automated, real-time inventory visibility via IoT, such as RFID, which can boost inventory accuracy levels to as high as 95%. This book explores how companies are facing these changes and the impact on the provider-retailer relationships.

Lingua originale	Inglese
Editore	McGraw-Hill Education
Numero di pagine	326
ISBN (stampa)	130730043X
Stato di pubblicazione	Pubblicato - 2018

Keywords

Service Management
Trade Marketing

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Trade Marketing e Service Management

Abstract

Keywords

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