The digital transformation of the world of museum is changing not only the way the visitors enjoy the museum experience, but also the way that museums deliver the experience, requiring a process of change and adaptation into the museum organisation. In this scenario, the museum management plays a crucial role addressing and fostering those challenges, promoting the exploitation of the resources available, and encouraging a continuous cooperation with institutions. Through a single case study of an archaeological museum located in central Italy, we analyse how the change in the managerial staff has been essential to promote a change towards the digitalisation process, and how the background and the previous experience of the top manager further simplify the process.
|Numero di pagine||15|
|Rivista||INTERNATIONAL JOURNAL OF DIGITAL CULTURE AND ELECTRONIC TOURISM|
|Stato di pubblicazione||Pubblicato - 2020|
- museum digitalisation
- organisational change
- Industry 4.0