Abstract
The chapter aims to examine the number, type, and international presence of European companies operating in the renewable energy industries, as well as Chinese companies. Through the analysis of two businesses that have established partnerships and a wholly foreign owned enterprise (WFOE) in China, the chapter identifies the main elements of their management strategies that led to successful operation in China. To the best of our knowledge, this is the first study that has explored the business models adopted by European firms operating in the renewable energy industry in China
Lingua originale | English |
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Titolo della pubblicazione ospite | China and Europe's Partnership for a More Sustainable World |
Editor | F. Spigarelli, L. Curran, A. Arteconi |
Pagine | 77-95 |
Numero di pagine | 19 |
Stato di pubblicazione | Pubblicato - 2016 |
Pubblicato esternamente | Sì |
Keywords
- Energia rinnovabile
- Renewable energy industry
- business model
- case studies
- casi aziendali
- internationalization
- internazionalizzazione
- modelli di business