Social Marketing to Protect the Environment: What Works

Edoardo Lozza

doi:10.4135/9781483349466

Social Marketing to Protect the Environment: What Works

Edoardo Lozza

Risultato della ricerca: Contributo in rivista › Recensione

104 Citazioni (Scopus)

Abstract

Social Marketing to Protect the Environment: What Works

Titolo tradotto del contributo	[Autom. eng. transl.] Social Marketing to Protect the Environment: What Works
Lingua originale	Italian
pagine (da-a)	597-597
Numero di pagine	1
Rivista	MICRO & MACRO MARKETING
DOI	https://doi.org/10.4135/9781483349466
Stato di pubblicazione	Pubblicato - 2012

Keywords

social marketing

Accesso al documento

10.4135/9781483349466

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title = "Social Marketing to Protect the Environment: What Works",

abstract = "Social Marketing to Protect the Environment: What Works",

keywords = "social marketing, social marketing",

author = "Edoardo Lozza",

year = "2012",

doi = "10.4135/9781483349466",

language = "Italian",

pages = "597--597",

journal = "MICRO & MACRO MARKETING",

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publisher = "Il Mulino publishing house",

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T1 - Social Marketing to Protect the Environment: What Works

AU - Lozza, Edoardo

PY - 2012

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N2 - Social Marketing to Protect the Environment: What Works

AB - Social Marketing to Protect the Environment: What Works

KW - social marketing

UR - http://hdl.handle.net/10807/41724

U2 - 10.4135/9781483349466

DO - 10.4135/9781483349466

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JO - MICRO & MACRO MARKETING

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Social Marketing to Protect the Environment: What Works

Abstract

Keywords

Accesso al documento

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