TY - JOUR
T1 - Resilience effects in food consumption behaviour at the time of Covid-19: Perspectives from Italy
AU - Cavallo, Carla
AU - Sacchi, Giovanna
AU - Carfora, Valentina
PY - 2020
Y1 - 2020
N2 - The Covid-19 pandemic lead Italy to undertake a severe lockdown for almost two months. All of a sudden, the lives of Italians were forced to shift in accordance with the regulations issued by government. This change in the lives of Italians can be mirrored by an adjustment in food consumer behaviour that, consequently, brought about a transition in the whole supply chain. This paper gives an overview of the recent changes in consumption patterns that occurred due to the Italian lockdown, and how evolutions in behaviour are intertwined with the evolution of the main food supply chains. Many of the events here depicted are likely to last far beyond the crisis and affect the subsequent evolution of food consumption in Italy. The Italian retail supply chain successfully adapted to the big shift in consumption. Despite purchases for essential items having increased, no stockout harmed the food security of Italians. Out-of-home consumption moved inside houses giving space to home meal preparation and comfort food. Home delivery has been the most important element in this context, as it boomed during this period, helping laggard consumers fill the digital divide, as it was mostly mediated by e-commerce platforms and instant messaging. It was also the leverage that allowed small retailers and small producers regain their space. This crisis calls for a more sustainable food system that will be increasingly oriented to moving goods rather than people, which will also have relevance in the coming years.
AB - The Covid-19 pandemic lead Italy to undertake a severe lockdown for almost two months. All of a sudden, the lives of Italians were forced to shift in accordance with the regulations issued by government. This change in the lives of Italians can be mirrored by an adjustment in food consumer behaviour that, consequently, brought about a transition in the whole supply chain. This paper gives an overview of the recent changes in consumption patterns that occurred due to the Italian lockdown, and how evolutions in behaviour are intertwined with the evolution of the main food supply chains. Many of the events here depicted are likely to last far beyond the crisis and affect the subsequent evolution of food consumption in Italy. The Italian retail supply chain successfully adapted to the big shift in consumption. Despite purchases for essential items having increased, no stockout harmed the food security of Italians. Out-of-home consumption moved inside houses giving space to home meal preparation and comfort food. Home delivery has been the most important element in this context, as it boomed during this period, helping laggard consumers fill the digital divide, as it was mostly mediated by e-commerce platforms and instant messaging. It was also the leverage that allowed small retailers and small producers regain their space. This crisis calls for a more sustainable food system that will be increasingly oriented to moving goods rather than people, which will also have relevance in the coming years.
KW - Agricultural economics
KW - Agricultural science
KW - COVID-19
KW - Comfort effect
KW - Consumer sensory research
KW - Crisis food behaviour
KW - Economics
KW - Food science
KW - Home meal preparation
KW - Lockdown consumption
KW - Qualitative research in food marketing
KW - Shelter effect
KW - Agricultural economics
KW - Agricultural science
KW - COVID-19
KW - Comfort effect
KW - Consumer sensory research
KW - Crisis food behaviour
KW - Economics
KW - Food science
KW - Home meal preparation
KW - Lockdown consumption
KW - Qualitative research in food marketing
KW - Shelter effect
UR - http://hdl.handle.net/10807/177161
U2 - 10.1016/j.heliyon.2020.e05676
DO - 10.1016/j.heliyon.2020.e05676
M3 - Article
SN - 2405-8440
VL - 6
SP - 1
EP - 8
JO - Heliyon
JF - Heliyon
ER -