Nature and Determinants of Product Innovation in a Competitive Environment of Changing Vertical Relationships

Luciano Venturini, Giovanni Galizzi

Risultato della ricerca: Contributo in libroChapter

22 Citazioni (Scopus)

Abstract

The paper examines the nature and the determinants of product innovation in the food industries. It shoes the importance of changing vertical relationships between manufacturers and retailers for the incentives to research and development
Lingua originaleEnglish
Titolo della pubblicazione ospiteHandbook of Innovation in the Food and Drink Industry
EditorRuth Rama
Pagine51-79
Numero di pagine29
Stato di pubblicazionePubblicato - 2008

Keywords

  • Product Innovation

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