Abstract
In the second half of the 19th century, the development of department stores led to a profound transformation in both commercial practices and consumer habits. With a wide range of goods on offer and a modern, functional interior design, Parisian department stores became a major attraction for all visitors to Paris. This emerging phenomenon was described in detail by Zola in his novel Au Bonheur des dames (1883), based on a careful two-month field observation.
Assuming that the novel probably contains terms relating to the most significant concepts of fashion and its distribution in the socio-cultural context of department stores in the second half of the 19th century, this study aims to identify and analyse them, focusing on terms concerning the day-to-day running of department stores. The innovative nature of certain concepts is documented with a set of short extracts from the novel. A comparison with the real context of the Bon marché highlights the realistic nature of the setting in which the story takes place.
Titolo tradotto del contributo | [Autom. eng. transl.] Fashion at the dawn of department stores. Terminological traces in Au Bonheur des dames |
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Lingua originale | French |
pagine (da-a) | 203-221 |
Numero di pagine | 19 |
Rivista | PHILOLOGICA JASSYENSIA |
Volume | 20 |
Stato di pubblicazione | Pubblicato - 2024 |
Keywords
- terminology, specialised lexicon, conceptual organisation, fashion, department stores