International Entrepreneurship: Starting, Developing, and Managing a Global Venture

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Abstract

The book International Entrepreneurship by Hisrich presents a variety of international aspects entrepreneurs have to be aware of when starting, managing and sustaining a business on a global scale. Through a variety of case studies from countries throughout the world, the book presents useful information for potential international entrepreneurs to follow when preparing their international‐oriented business plan. According to the conventional view (Acs et al., 2003; Coviello and Jones, 2004), the book is positioned at the interface of entrepreneurship and international business fields of study. However, it does consider the relevance of other disciplines (Jones and Nummela, 2008; Zucchella and Scabini, 2007) ranging from economics and strategic management to anthropology, geography and jurisprudence in preparing and implementing and managing an international business plan.
Lingua originaleEnglish
pagine (da-a)644-646
Numero di pagine3
RivistaJournal of Small Business and Enterprise Development
Volume18
Stato di pubblicazionePubblicato - 2011

Keywords

  • International entrepreneurship

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