Infusing New Technologies in Luxury: A Literature Review and Current Issues on Luxury Fashion, Food, and Tourism.

Andrea Sestino, Ilaria Santarelli, Cesare Amatulli

Risultato della ricerca: Contributo in libroChapter

Abstract

The technology integration of luxury is a promising business opportunity. New technologies such as the internet of things, smart objects, artificial intelligence, the pervasive digitization of business processes, together with the shift of several business activities online are enabling unprecedented opportunities for luxury marketers and managers. Through qualitative research designs, this chapter would systematize knowledge about this topic with the means of a literature review. An amount of 224 contributions published in the last two decades (2010-2020) have been examined. Findings show current issues and opportunities on four promising topics: luxury hospitality, luxury fashion, luxury tourism, and luxury foods. Opportunities for scholars, marketers, and managers are examined together with implications for consumers' behavior studies.
Lingua originaleEnglish
Titolo della pubblicazione ospiteHandbook of Research on Digital Transformation Management and Tools
EditorBrij B. Gupta, Alexandru Roja, Diana Cozmiuc Richard Pettinger
Pagine474-488
Numero di pagine15
DOI
Stato di pubblicazionePubblicato - 2022

Serie di pubblicazioni

NomeADVANCES IN LOGISTICS, OPERATIONS, AND MANAGEMENT SCIENCE BOOK SERIES

Keywords

  • Luxury
  • New Technologies

Fingerprint

Entra nei temi di ricerca di 'Infusing New Technologies in Luxury: A Literature Review and Current Issues on Luxury Fashion, Food, and Tourism.'. Insieme formano una fingerprint unica.

Cita questo