Emerging trends in qualitative research. A focus on Social Media

Sebastiano Grandi; A. Tua

doi:10.3280/MC2018-004002

Emerging trends in qualitative research. A focus on Social Media

Sebastiano Grandi, A. Tua

Risultato della ricerca: Contributo in rivista › Articolo › peer review

Abstract

The main important changes and trends in qualitative research methods

Lingua originale	Inglese
pagine (da-a)	17-26
Numero di pagine	10
Rivista	MERCATI E COMPETITIVITÀ
Numero di pubblicazione	4
DOI	https://doi.org/10.3280/MC2018-004002
Stato di pubblicazione	Pubblicato - 2018

Keywords

marketing theory
qualitative research

Accesso al documento

10.3280/MC2018-004002

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title = "Emerging trends in qualitative research. A focus on Social Media",

abstract = "The main important changes and trends in qualitative research methods",

keywords = "marketing theory, qualitative research, marketing theory, qualitative research",

author = "Sebastiano Grandi and A. Tua",

year = "2018",

doi = "10.3280/MC2018-004002",

language = "English",

pages = "17--26",

journal = "MERCATI E COMPETITIVIT{\`A}",

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T1 - Emerging trends in qualitative research. A focus on Social Media

AU - Grandi, Sebastiano

AU - Tua, A.

PY - 2018

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N2 - The main important changes and trends in qualitative research methods

AB - The main important changes and trends in qualitative research methods

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KW - qualitative research

KW - marketing theory

KW - qualitative research

UR - https://publicatt.unicatt.it/handle/10807/128739

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DO - 10.3280/MC2018-004002

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JO - MERCATI E COMPETITIVITÀ

JF - MERCATI E COMPETITIVITÀ

IS - 4

ER -

Emerging trends in qualitative research. A focus on Social Media

Abstract

Keywords

Accesso al documento

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