Design-intensive companies and design-conscious companies

Antonio Capaldo

Design-intensive companies and design-conscious companies

Antonio Capaldo

Università Cattolica del Sacro Cuore

Risultato della ricerca: Contributo in rivista › Articolo › peer review

Abstract

Investing is not enough. The whole organization needs to be aware of the strategic importance of design

Lingua originale	Inglese
pagine (da-a)	72-73
Numero di pagine	2
Rivista	OTTAGONO
Volume	1999
Stato di pubblicazione	Pubblicato - 1999

Keywords

design firms
organizational processes
strategic management

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title = "Design-intensive companies and design-conscious companies",

abstract = "Investing is not enough. The whole organization needs to be aware of the strategic importance of design",

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author = "Antonio Capaldo",

year = "1999",

language = "English",

volume = "1999",

pages = "72--73",

journal = "OTTAGONO",

issn = "0391-7487",

publisher = "DAL 1998 {\`e} pubblicato da Editrice Compositori: Editrice Compositori:Via Stalingrado 97/2, I 40128 Bologna Italy:011 39 051 3540111, EMAIL: [email protected], INTERNET: http://www.compositori.it, Fax: 011 39 051 327877",

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AU - Capaldo, Antonio

PY - 1999

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AB - Investing is not enough. The whole organization needs to be aware of the strategic importance of design

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KW - organizational processes

KW - strategic management

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M3 - Article

SN - 0391-7487

VL - 1999

SP - 72

EP - 73

JO - OTTAGONO

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Design-intensive companies and design-conscious companies

Abstract

Keywords

Altri file e collegamenti

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