Valutazione dei marchi e risarcimento del danno da contraffazione: best practices e standard internazionali

Translated title of the contribution: [Autom. eng. transl.] Trademark evaluation and compensation for counterfeiting damage: best practices and international standards

Research output: Contribution to journalArticle

Abstract

[Autom. eng. transl.] The counterfeit damage of the trademark refers to a quantum debeatur which is often not easy to determine and is based on various economic criteria, from time to time applicable to the specific case. The application of best practices and integrated assessment standards, such as ISO 10668, proposed at the international level, reduces the evaluator's margins of discretion and must be appropriately adapted to the damage that is detected from time to time, considering economic aspects and financial (such as lost royalties), or an impoverishment of a patrimonial nature. The accounting of brands and costs and revenues that emanate from them, albeit with the typical criticalities of intangibles, represents a precious and often irreplaceable historical information base for estimates of emerging damage and loss of profit, even at a prospective level.
Translated title of the contribution[Autom. eng. transl.] Trademark evaluation and compensation for counterfeiting damage: best practices and international standards
Original languageItalian
Pages (from-to)43-54
Number of pages12
JournalIL DIRITTO INDUSTRIALE
Volume2014
Publication statusPublished - 2014

Keywords

  • contraffazione
  • marchi

Fingerprint

Dive into the research topics of '[Autom. eng. transl.] Trademark evaluation and compensation for counterfeiting damage: best practices and international standards'. Together they form a unique fingerprint.

Cite this