TOTAL TV. Intrattenimento, fiction, informazione e sport fra broadcasting e streaming. Annuario 2022

[Autom. eng. transl.] After the years characterized by the Sars-Cov-2 pandemic, television and the audiovisual system have entered a new phase of transformation: on the horizon there is a Total TV, a television increasingly hybridized with digital, a connection terminal and cross between the traditional broadcasting of the television networks and the streaming of the large global platforms, increasingly protagonists of a rapidly evolving market. Total TV, which is also emerging thanks to the growing diffusion of connected televisions, integrates linear and non-linear offer logics, domesticity and sharing, on the one hand, and portability and personalization, on the other, in an increasingly convergent and horizontal environment. side. The Yearbook explores and analyzes the main dynamics of change in the TV and audiovisual system during 2022 in relation to the logic of supply and production, of linear and non-linear consumption. The research behind the volume was developed by Ce.R.T.A. (Research Center on Television and Audiovisuals of the Catholic University of the Sacred Heart) in collaboration with Auditel, APA (Audiovisual Producers Association), Sensemakers, Comscore/Shareablee, Nielsen, eMedia.