The (Old) Value of Digital Tv as a Cultural Product

Fausto Colombo, Andrea Davide Cuman

Research output: Chapter in Book/Report/Conference proceedingChapter


One of the most important innovations made possible by digital media, is the recovery of the myth of gratuitousness that was much stronger at the beginning of the commercial Tv era and has now been re-stabished by the digital free circulation and free downloading of Tv content. The value of Tv consumption at the time of Web 2.0 is generated by different dimensions: the individual and self-managed (as a sort of economy of attention) and the collective way of consumption that creates a circuit where the users of a social network can assign value to the content through peer networking.
Original languageEnglish
Title of host publicationThe New Television Ecosystem
Number of pages15
Publication statusPublished - 2012

Publication series



  • Culture
  • Digitalization
  • Television

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