One of the most important innovations made possible by digital media, is the recovery of the myth of gratuitousness that was much stronger at the beginning of the commercial Tv era and has now been re-stabished by the digital free circulation and free downloading of Tv content. The value of Tv consumption at the time of Web 2.0 is generated by different dimensions: the individual and self-managed (as a sort of economy of attention) and the collective way of consumption that creates a circuit where the users of a social network can assign value to the content through peer networking.
|Title of host publication||The New Television Ecosystem|
|Number of pages||15|
|Publication status||Published - 2012|
|Name||PARTICIPATION IN BROADBAND SOCIETY|