Television advertising and the representation of social reality

Research output: Contribution to journalArticlepeer-review

9 Citations (Scopus)

Abstract

The paper delineates some directions of the social construction of reality in and by TV advertising by using empirical material from Italian television.
Original languageEnglish
Pages (from-to)109-131
Number of pages23
JournalTHEORY CULTURE & SOCIETY
Volume12
DOIs
Publication statusPublished - 1995

Keywords

  • Social reality
  • Tv advertising

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