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Sustainability in the raw materials industry: Rethinking market strategies and market relationships

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationIMP Group
Pages1-10
Number of pages10
Publication statusPublished - 2023
Event39th IMP Annual Conference, Alliance Manchester Business School, Manchester - Alliance Manchester Business School, Manchester
Duration: 23 Aug 202325 Aug 2023

Conference

Conference39th IMP Annual Conference, Alliance Manchester Business School, Manchester
CityAlliance Manchester Business School, Manchester
Period23/8/2325/8/23

Keywords

  • sustainability
  • innovation
  • energy-intensive
  • raw materials
  • marketing strategy

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