Reasons for Facebook usage: Data from 46 Countries

Marta Kowal; Piotr Sorokowski; Agnieszka Sorokowska; Małgorzata Dobrowolska; Katarzyna Pisanski; Anna Oleszkiewicz; Toivo Aavik; Grace Akello; Charlotte Alm; Naumana Amjad; Afifa Anjum; Kelly Asao; Chiemezie S. Atama; Derya Atamtürk Duyar; Richard Ayebare; Mons Bendixen; Aicha Bensafia; Boris Bizumic; Mahmoud Boussena; David M. Buss; Marina Butovskaya; Seda Can; Katarzyna Cantarero; Antonin Carrier; Hakan Cetinkaya; Daniel Conroy-Beam; Marco A. C. Varella; Rosa M. Cueto; Marcin Czub; Daria Dronova; Seda Dural; Izzet Duyar; Berna Ertugrul; Agustín Espinosa; Ignacio Estevan; Carla S. Esteves; Tomasz Frackowiak; Jorge Contreras-Graduño; Farida Guemaz; Ivana Hromatko; Chin-Ming Hui; Iskra Herak; Jas L. Jaafar; Feng Jiang; Konstantinos Kafetsios; Tina Kavcic; Leif Edward Ottesen Kennair; Nicolas Kervyn; Nils C. Köbis; András Láng; Georgina R. Lennard; Ernesto León; Torun Lindholm; Giulia Lopez; Mohammad Madallh Alhabahba; Alvaro Mailhos; Zoi Manesi; Rocío Martínez; Sarah L. McKerchar; Norbert Meskó; Girishwar Misra; Hoang Moc Lan; Conal Monaghan; Emanuel C. Mora; Alba Moya Garófano; Bojan Musil; Jean C. Natividade; George Nizharadze; Elisabeth Oberzaucher; Mohd S. Omar Fauzee; Ike E. Onyishi; Baris Özener; Ariela Francesca Pagani; Vilmante Pakalniskiene; Miriam Parise; Farid Pazhoohi; Mariia Perun; Annette Pisanski; Nejc Plohl; Camelia Popa; Pavol Prokop; Muhammad Rizwan; Mario Sainz; Svjetlana Salkičević; Ruta Sargautyte; Susanne Schmehl; Oksana Senyk; Rizwana Shaikh; Shivantika Sharad; Franco Simonetti; Meri Tadinac; Truong Thi Khanh Ha; Trinh Thi Linh; Karina Ugalde González; Nguyen Van Luot; Christin-Melanie Vauclair; Luis D. Vega; Gyesook Yoo; Stanislava Yordanova Stoyanova; Zainab F. Zadeh; Maja Zupančič

doi:10.3389/fpsyg.2020.00711

Reasons for Facebook usage: Data from 46 Countries

Marta Kowal
, Piotr Sorokowski^*
, Agnieszka Sorokowska
, Małgorzata Dobrowolska
, Katarzyna Pisanski
, Anna Oleszkiewicz
, Toivo Aavik
, Grace Akello
, Charlotte Alm
, Naumana Amjad
, Afifa Anjum
, Kelly Asao
, Chiemezie S. Atama
, Derya Atamtürk Duyar
, Richard Ayebare
, Mons Bendixen
, Aicha Bensafia
, Boris Bizumic
, Mahmoud Boussena
, David M. Buss

Marina Butovskaya, Seda Can, Katarzyna Cantarero, Antonin Carrier, Hakan Cetinkaya, Daniel Conroy-Beam, Marco A. C. Varella, Rosa M. Cueto, Marcin Czub, Daria Dronova, Seda Dural, Izzet Duyar, Berna Ertugrul, Agustín Espinosa, Ignacio Estevan, Carla S. Esteves, Tomasz Frackowiak, Jorge Contreras-Graduño, Farida Guemaz, Ivana Hromatko, Chin-Ming Hui, Iskra Herak, Jas L. Jaafar, Feng Jiang, Konstantinos Kafetsios, Tina Kavcic, Leif Edward Ottesen Kennair, Nicolas Kervyn, Nils C. Köbis, András Láng, Georgina R. Lennard, Ernesto León, Torun Lindholm, Giulia Lopez, Mohammad Madallh Alhabahba, Alvaro Mailhos, Zoi Manesi, Rocío Martínez, Sarah L. McKerchar, Norbert Meskó, Girishwar Misra, Hoang Moc Lan, Conal Monaghan, Emanuel C. Mora, Alba Moya Garófano, Bojan Musil, Jean C. Natividade, George Nizharadze, Elisabeth Oberzaucher, Mohd S. Omar Fauzee, Ike E. Onyishi, Baris Özener, Ariela Francesca Pagani, Vilmante Pakalniskiene, Miriam Parise, Farid Pazhoohi, Mariia Perun, Annette Pisanski, Nejc Plohl, Camelia Popa, Pavol Prokop, Muhammad Rizwan, Mario Sainz, Svjetlana Salkičević, Ruta Sargautyte, Susanne Schmehl, Oksana Senyk, Rizwana Shaikh, Shivantika Sharad, Franco Simonetti, Meri Tadinac, Truong Thi Khanh Ha, Trinh Thi Linh, Karina Ugalde González, Nguyen Van Luot, Christin-Melanie Vauclair, Luis D. Vega, Gyesook Yoo, Stanislava Yordanova Stoyanova, Zainab F. Zadeh, Maja Zupančič

^*Corresponding author

University of Wrocław
Silesian University of Technology
Technische Universität Dresden
University of Tartu
Gulu University
Stockholm University
University of the Punjab
Westminster College, Salt Lake City
University of Nigeria
Cumhuriyet University
Norwegian University of Science and Technology
University of Algiers Benyoucef Benkhedda
Australian National University
University of Texas at Austin
Russian Academy of Sciences
Izmir Ekonomi University
SWPS University
Université de Bordeaux
Ankara University
University of California at Santa Barbara
Pontificia Universidad Católica del Perú
Universidad de la República
University Institute of Lisbon
Unidad Morelia UNAM
Mohamed Lamine Dabbaghine University of Setif 2
University of Zagreb
University of Malaya
Central University of Finance and Economics
Aristotle University of Thessaloniki
University of Ljubljana
University of Amsterdam
University of Pecs
Middle East University, Jordan
University of Granada
University of Delhi
Vietnam National University, Hanoi
University of Havana
University of Maribor
Pontifícia Universidade Católica do Rio de Janeiro
Free University of Tbilisi
University of Vienna
University Utara Malaysia
Istanbul University
Vilnius University
University of British Columbia
Ivan Franko National University of L'viv
University of Alberta
Romanian Academy - Institute of Philosophy and Psychology “C. Rădulescu-Motru”
Institute of Experimental Psychology SAS
Comenius University
Universidad de Monterrey
Aga Khan University
Pontificia Universidad Católica de Chile
Universidad Latina de Costa Rica
Kyung Hee University
South-West University Neofit Rilski
Bahria University

Research output: Contribution to journal › Article › peer-review

4 Citations (Scopus)

Abstract

Seventy-nine percent of internet users use Facebook, and on average they access Facebook eight times a day (Greenwood et al., 2016). To put these numbers into perspective, according to Clement (2019), around 30% of the world’s population uses this Online Social Network (OSN) site. Despite the constantly growing body of academic research on Facebook (Chou et al., 2009; Back et al., 2010; Kaplan and Haenlein, 2010; McAndrew and Jeong, 2012; Wilson et al., 2012; Krasnova et al., 2017), there remains limited research regarding the motivation behind Facebook use across different cultures. Our main goal was to collect data from a large cross-cultural sample of Facebook users to examine the roles of sex, age, and, most importantly, cultural differences underlying Facebook use.

Original language	English
Pages (from-to)	1-7
Number of pages	7
Journal	Frontiers in Psychology
Volume	11
Issue number	N/A
DOIs	https://doi.org/10.3389/fpsyg.2020.00711
Publication status	Published - 2020

All Science Journal Classification (ASJC) codes

General Psychology

Keywords

Facebook
age differences
cross-cultural
motives
online social network
sex differences

Access to Document

10.3389/fpsyg.2020.00711

Cite this

Kowal, M., Sorokowski, P., Sorokowska, A., Dobrowolska, M., Pisanski, K., Oleszkiewicz, A., Aavik, T., Akello, G., Alm, C., Amjad, N., Anjum, A., Asao, K., Atama, C. S., Atamtürk Duyar, D., Ayebare, R., Bendixen, M., Bensafia, A., Bizumic, B., Boussena, M., ... Zupančič, M. (2020). Reasons for Facebook usage: Data from 46 Countries. Frontiers in Psychology, 11(N/A), 1-7. https://doi.org/10.3389/fpsyg.2020.00711

@article{9290071695074b2eb81620f018ea0478,

title = "Reasons for Facebook usage: Data from 46 Countries",

abstract = "Seventy-nine percent of internet users use Facebook, and on average they access Facebook eight times a day (Greenwood et al., 2016). To put these numbers into perspective, according to Clement (2019), around 30\% of the world{\textquoteright}s population uses this Online Social Network (OSN) site. Despite the constantly growing body of academic research on Facebook (Chou et al., 2009; Back et al., 2010; Kaplan and Haenlein, 2010; McAndrew and Jeong, 2012; Wilson et al., 2012; Krasnova et al., 2017), there remains limited research regarding the motivation behind Facebook use across different cultures. Our main goal was to collect data from a large cross-cultural sample of Facebook users to examine the roles of sex, age, and, most importantly, cultural differences underlying Facebook use.",

keywords = "Facebook, age differences, cross-cultural, motives, online social network, sex differences, Facebook, age differences, cross-cultural, motives, online social network, sex differences",

author = "Marta Kowal and Piotr Sorokowski and Agnieszka Sorokowska and Ma{\l}gorzata Dobrowolska and Katarzyna Pisanski and Anna Oleszkiewicz and Toivo Aavik and Grace Akello and Charlotte Alm and Naumana Amjad and Afifa Anjum and Kelly Asao and Atama, \{Chiemezie S.\} and \{Atamt{\"u}rk Duyar\}, Derya and Richard Ayebare and Mons Bendixen and Aicha Bensafia and Boris Bizumic and Mahmoud Boussena and Buss, \{David M.\} and Marina Butovskaya and Seda Can and Katarzyna Cantarero and Antonin Carrier and Hakan Cetinkaya and Daniel Conroy-Beam and Varella, \{Marco A. C.\} and Cueto, \{Rosa M.\} and Marcin Czub and Daria Dronova and Seda Dural and Izzet Duyar and Berna Ertugrul and Agust{\'i}n Espinosa and Ignacio Estevan and Esteves, \{Carla S.\} and Tomasz Frackowiak and Jorge Contreras-Gradu{\~n}o and Farida Guemaz and Ivana Hromatko and Chin-Ming Hui and Iskra Herak and Jaafar, \{Jas L.\} and Feng Jiang and Konstantinos Kafetsios and Tina Kavcic and Kennair, \{Leif Edward Ottesen\} and Nicolas Kervyn and K{\"o}bis, \{Nils C.\} and Andr{\'a}s L{\'a}ng and Lennard, \{Georgina R.\} and Ernesto Le{\'o}n and Torun Lindholm and Giulia Lopez and \{Madallh Alhabahba\}, Mohammad and Alvaro Mailhos and Zoi Manesi and Roc{\'i}o Mart{\'i}nez and McKerchar, \{Sarah L.\} and Norbert Mesk{\'o} and Girishwar Misra and \{Moc Lan\}, Hoang and Conal Monaghan and Mora, \{Emanuel C.\} and \{Moya Gar{\'o}fano\}, Alba and Bojan Musil and Natividade, \{Jean C.\} and George Nizharadze and Elisabeth Oberzaucher and \{Omar Fauzee\}, \{Mohd S.\} and Onyishi, \{Ike E.\} and Baris {\"O}zener and Pagani, \{Ariela Francesca\} and Vilmante Pakalniskiene and Miriam Parise and Farid Pazhoohi and Mariia Perun and Annette Pisanski and Nejc Plohl and Camelia Popa and Pavol Prokop and Muhammad Rizwan and Mario Sainz and Svjetlana Salki{\v c}evi{\'c} and Ruta Sargautyte and Susanne Schmehl and Oksana Senyk and Rizwana Shaikh and Shivantika Sharad and Franco Simonetti and Meri Tadinac and \{Thi Khanh Ha\}, Truong and \{Thi Linh\}, Trinh and \{Ugalde Gonz{\'a}lez\}, Karina and \{Van Luot\}, Nguyen and Christin-Melanie Vauclair and Vega, \{Luis D.\} and Gyesook Yoo and \{Yordanova Stoyanova\}, Stanislava and Zadeh, \{Zainab F.\} and Maja Zupan{\v c}i{\v c}",

year = "2020",

doi = "10.3389/fpsyg.2020.00711",

language = "English",

volume = "11",

pages = "1--7",

journal = "Frontiers in Psychology",

issn = "1664-1078",

publisher = "Frontiers Media SA",

number = "N/A",

}

Kowal, M, Sorokowski, P, Sorokowska, A, Dobrowolska, M, Pisanski, K, Oleszkiewicz, A, Aavik, T, Akello, G, Alm, C, Amjad, N, Anjum, A, Asao, K, Atama, CS, Atamtürk Duyar, D, Ayebare, R, Bendixen, M, Bensafia, A, Bizumic, B, Boussena, M, Buss, DM, Butovskaya, M, Can, S, Cantarero, K, Carrier, A, Cetinkaya, H, Conroy-Beam, D, Varella, MAC, Cueto, RM, Czub, M, Dronova, D, Dural, S, Duyar, I, Ertugrul, B, Espinosa, A, Estevan, I, Esteves, CS, Frackowiak, T, Contreras-Graduño, J, Guemaz, F, Hromatko, I, Hui, C-M, Herak, I, Jaafar, JL, Jiang, F, Kafetsios, K, Kavcic, T, Kennair, LEO, Kervyn, N, Köbis, NC, Láng, A, Lennard, GR, León, E, Lindholm, T, Lopez, G, Madallh Alhabahba, M, Mailhos, A, Manesi, Z, Martínez, R, McKerchar, SL, Meskó, N, Misra, G, Moc Lan, H, Monaghan, C, Mora, EC, Moya Garófano, A, Musil, B, Natividade, JC, Nizharadze, G, Oberzaucher, E, Omar Fauzee, MS, Onyishi, IE, Özener, B, Pagani, AF, Pakalniskiene, V, Parise, M, Pazhoohi, F, Perun, M, Pisanski, A, Plohl, N, Popa, C, Prokop, P, Rizwan, M, Sainz, M, Salkičević, S, Sargautyte, R, Schmehl, S, Senyk, O, Shaikh, R, Sharad, S, Simonetti, F, Tadinac, M, Thi Khanh Ha, T, Thi Linh, T, Ugalde González, K, Van Luot, N, Vauclair, C-M, Vega, LD, Yoo, G, Yordanova Stoyanova, S, Zadeh, ZF & Zupančič, M 2020, 'Reasons for Facebook usage: Data from 46 Countries', Frontiers in Psychology, vol. 11, no. N/A, pp. 1-7. https://doi.org/10.3389/fpsyg.2020.00711

TY - JOUR

T1 - Reasons for Facebook usage: Data from 46 Countries

AU - Kowal, Marta

AU - Sorokowski, Piotr

AU - Sorokowska, Agnieszka

AU - Dobrowolska, Małgorzata

AU - Pisanski, Katarzyna

AU - Oleszkiewicz, Anna

AU - Aavik, Toivo

AU - Akello, Grace

AU - Alm, Charlotte

AU - Amjad, Naumana

AU - Anjum, Afifa

AU - Asao, Kelly

AU - Atama, Chiemezie S.

AU - Atamtürk Duyar, Derya

AU - Ayebare, Richard

AU - Bendixen, Mons

AU - Bensafia, Aicha

AU - Bizumic, Boris

AU - Boussena, Mahmoud

AU - Buss, David M.

AU - Butovskaya, Marina

AU - Can, Seda

AU - Cantarero, Katarzyna

AU - Carrier, Antonin

AU - Cetinkaya, Hakan

AU - Conroy-Beam, Daniel

AU - Varella, Marco A. C.

AU - Cueto, Rosa M.

AU - Czub, Marcin

AU - Dronova, Daria

AU - Dural, Seda

AU - Duyar, Izzet

AU - Ertugrul, Berna

AU - Espinosa, Agustín

AU - Estevan, Ignacio

AU - Esteves, Carla S.

AU - Frackowiak, Tomasz

AU - Contreras-Graduño, Jorge

AU - Guemaz, Farida

AU - Hromatko, Ivana

AU - Hui, Chin-Ming

AU - Herak, Iskra

AU - Jaafar, Jas L.

AU - Jiang, Feng

AU - Kafetsios, Konstantinos

AU - Kavcic, Tina

AU - Kennair, Leif Edward Ottesen

AU - Kervyn, Nicolas

AU - Köbis, Nils C.

AU - Láng, András

AU - Lennard, Georgina R.

AU - León, Ernesto

AU - Lindholm, Torun

AU - Lopez, Giulia

AU - Madallh Alhabahba, Mohammad

AU - Mailhos, Alvaro

AU - Manesi, Zoi

AU - Martínez, Rocío

AU - McKerchar, Sarah L.

AU - Meskó, Norbert

AU - Misra, Girishwar

AU - Moc Lan, Hoang

AU - Monaghan, Conal

AU - Mora, Emanuel C.

AU - Moya Garófano, Alba

AU - Musil, Bojan

AU - Natividade, Jean C.

AU - Nizharadze, George

AU - Oberzaucher, Elisabeth

AU - Omar Fauzee, Mohd S.

AU - Onyishi, Ike E.

AU - Özener, Baris

AU - Pagani, Ariela Francesca

AU - Pakalniskiene, Vilmante

AU - Parise, Miriam

AU - Pazhoohi, Farid

AU - Perun, Mariia

AU - Pisanski, Annette

AU - Plohl, Nejc

AU - Popa, Camelia

AU - Prokop, Pavol

AU - Rizwan, Muhammad

AU - Sainz, Mario

AU - Salkičević, Svjetlana

AU - Sargautyte, Ruta

AU - Schmehl, Susanne

AU - Senyk, Oksana

AU - Shaikh, Rizwana

AU - Sharad, Shivantika

AU - Simonetti, Franco

AU - Tadinac, Meri

AU - Thi Khanh Ha, Truong

AU - Thi Linh, Trinh

AU - Ugalde González, Karina

AU - Van Luot, Nguyen

AU - Vauclair, Christin-Melanie

AU - Vega, Luis D.

AU - Yoo, Gyesook

AU - Yordanova Stoyanova, Stanislava

AU - Zadeh, Zainab F.

AU - Zupančič, Maja

PY - 2020

Y1 - 2020

N2 - Seventy-nine percent of internet users use Facebook, and on average they access Facebook eight times a day (Greenwood et al., 2016). To put these numbers into perspective, according to Clement (2019), around 30% of the world’s population uses this Online Social Network (OSN) site. Despite the constantly growing body of academic research on Facebook (Chou et al., 2009; Back et al., 2010; Kaplan and Haenlein, 2010; McAndrew and Jeong, 2012; Wilson et al., 2012; Krasnova et al., 2017), there remains limited research regarding the motivation behind Facebook use across different cultures. Our main goal was to collect data from a large cross-cultural sample of Facebook users to examine the roles of sex, age, and, most importantly, cultural differences underlying Facebook use.

AB - Seventy-nine percent of internet users use Facebook, and on average they access Facebook eight times a day (Greenwood et al., 2016). To put these numbers into perspective, according to Clement (2019), around 30% of the world’s population uses this Online Social Network (OSN) site. Despite the constantly growing body of academic research on Facebook (Chou et al., 2009; Back et al., 2010; Kaplan and Haenlein, 2010; McAndrew and Jeong, 2012; Wilson et al., 2012; Krasnova et al., 2017), there remains limited research regarding the motivation behind Facebook use across different cultures. Our main goal was to collect data from a large cross-cultural sample of Facebook users to examine the roles of sex, age, and, most importantly, cultural differences underlying Facebook use.

KW - Facebook

KW - age differences

KW - cross-cultural

KW - motives

KW - online social network

KW - sex differences

KW - Facebook

KW - age differences

KW - cross-cultural

KW - motives

KW - online social network

KW - sex differences

UR - https://publicatt.unicatt.it/handle/10807/152545

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UR - https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85085187303&origin=inward

U2 - 10.3389/fpsyg.2020.00711

DO - 10.3389/fpsyg.2020.00711

M3 - Article

SN - 1664-1078

VL - 11

SP - 1

EP - 7

JO - Frontiers in Psychology

JF - Frontiers in Psychology

IS - N/A

ER -

Reasons for Facebook usage: Data from 46 Countries

Abstract

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