Quando uno vale due: Psicologia della donazione di sangue

Translated title of the contribution: [Autom. eng. transl.] When one is worth two: Psychology of blood donation

Paolo Guiddi

Research output: Book/ReportBook


[Autom. eng. transl.] What are the characteristics of those approaching the world of blood donation? And what are the elements that can favor this gesture? The present volume, underlining in an innovative way the social value and the applicative repercussions - both at individual and organizational level - tries to give an overall picture, linking elements of personality, family values and organizational characteristics. Born from a multi-year collaboration with different Avis sections, it explores the theme of blood donation both with the eyes and the mind of the researcher who approaches it and with the eyes, the voices and the minds of the donors and the different levels of the association . The research device, multi-methodological and structured in a succession of theoretical reflections and empirical evidence, offers a "living" and rich psychological analysis of donation: thus demonstrates the relevance of an applied social research that combines a rigorous and advanced research methodology with the need to respond to concrete social demands of complex organizations. The hope is that the volume, summarizing what emerged from the data analysis and proposing possible effects in operational and organizational terms, could be of help to donors, organizations, researchers, and to all those who in various capacities are involved in research and interventions related to blood donation.
Translated title of the contribution[Autom. eng. transl.] When one is worth two: Psychology of blood donation
Original languageItalian
PublisherLa Scuola
Number of pages184
ISBN (Print)978-88-350-3369-1
Publication statusPublished - 2013
Externally publishedYes

Publication series



  • sangue
  • volontariato


Dive into the research topics of '[Autom. eng. transl.] When one is worth two: Psychology of blood donation'. Together they form a unique fingerprint.

Cite this