@inbook{af829671708e47c6b9a6b452eafd2827,
title = "Qualitative research methods to capture emerging visual social media culture",
keywords = "qualitative research, netnography, qualitative research, netnography",
author = "Beccanulli, \{Angela Antonia\} and Silvia Biraghi and Gambetti, \{Rossella Chiara\}",
year = "2023",
doi = "10.4324/9781003107774-18",
language = "English",
isbn = "9781003107774",
pages = "231--259",
booktitle = "Researching and Analysing Business Research Methods in Practice",
publisher = "Routledge",
address = "United Kingdom",
}