Prospettive evolutive delle funzioni di sales management: una lettura comunicativa

Translated title of the contribution: [Autom. eng. transl.] Evolutionary perspectives of the sales management functions: a communicative reading

Renato Fiocca*, Daniela Corsaro

*Corresponding author

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

[Autom. eng. transl.] The essay analyzes the evolution of the role of the seller in Italian companies
Translated title of the contribution[Autom. eng. transl.] Evolutionary perspectives of the sales management functions: a communicative reading
Original languageItalian
Title of host publicationLe professioni della comunicazione 2017
Pages109-120
Number of pages12
Publication statusPublished - 2017

Keywords

  • Professione
  • Vendite

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