[Autom. eng. transl.] In a phase of rapid transformation of the media sector, characterized by the technological revolution and the evolution of the economic and competitive scenario, 2020 represented a moment of strong acceleration of practices and processes concerning the national media system, represented by the broadcasting industry. television and its supply chain. In this context, the contribution focuses on an analysis of the new forms and strategies of competition between national television publishers and global giants of the digital world, within an increasingly open and competitive scenario.
|Translated title of the contribution||[Autom. eng. transl.] New ways of competition in the audiovisual industry|
|Title of host publication||La vita ristretta dal virus. La società si scompone, la tecnologia si impone. VIII Osservatorio Politico della Fondazione Magna Carta|
|Number of pages||9|
|Publication status||Published - 2021|
- media convergence