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Neuropsychological and emotional responsiveness in consumer decision-making

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

N/A
Original languageEnglish
Title of host publicationConference Manual of «The 4th International Conference on Neuroeconomics and Neuromanagement»
Pages4
Number of pages1
Publication statusPublished - 2014
EventThe 4th International Conference on Neuroeconomics and Neuromanagement - Hangzhou
Duration: 1 Nov 20142 Nov 2014

Conference

ConferenceThe 4th International Conference on Neuroeconomics and Neuromanagement
CityHangzhou
Period1/11/142/11/14

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

  1. SDG 12 - Responsible Consumption and Production
    SDG 12 Responsible Consumption and Production

Keywords

  • Consumer behavior
  • Emotion
  • Neuromarketing
  • decision-making

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