Managing communication and business strategies for a better society: The issue of obesity prevention and digital therapeutics. Findings from a preliminary literature review

Alessandro Giannattasio; Andrea Sestino; Alessandro Peluso; Cesare Amatulli

Managing communication and business strategies for a better society: The issue of obesity prevention and digital therapeutics. Findings from a preliminary literature review

Alessandro Giannattasio, Andrea Sestino, Alessandro Peluso, Cesare Amatulli

Faculty of Economics

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Abstract

This paper systematizes the body of knowledge related the issue of DTx for the treatment and prevention of obesity through a systematic review of the literature. Our goal is twofold: a) to identify the most promising discussion topics to date, and b) to prepare a research agenda for the future, which identifies the useful questions to be investigated for the construction of services based on DTx and the communicative inputs that optimize cognitive-behavioral therapies by making the visual interface of multi-channel digital platforms (e.g., web, mobile, notification app mobile) more effective in actively involving the patients, eventually guiding them towards virtuous and behaviors for the obesity prevention and treatment.

Original language	English
Title of host publication	Proceedings of Sinergie – SIMA 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3.
Pages	1-5
Number of pages	5
Publication status	Published - 2023
Event	SIMA (Società Italiana di Management) 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3. - Bari Duration: 29 Jun 2023 → 30 Jun 2023

Conference

Conference	SIMA (Società Italiana di Management) 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3.
City	Bari
Period	29/6/23 → 30/6/23

Keywords

digital therapeutics
obesity

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Cite this

Giannattasio, A., Sestino, A., Peluso, A., & Amatulli, C. (2023). Managing communication and business strategies for a better society: The issue of obesity prevention and digital therapeutics. Findings from a preliminary literature review. In Proceedings of Sinergie – SIMA 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3. (pp. 1-5)

Giannattasio, Alessandro ; Sestino, Andrea ; Peluso, Alessandro et al. / Managing communication and business strategies for a better society: The issue of obesity prevention and digital therapeutics. Findings from a preliminary literature review. Proceedings of Sinergie – SIMA 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3.. 2023. pp. 1-5

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abstract = "This paper systematizes the body of knowledge related the issue of DTx for the treatment and prevention of obesity through a systematic review of the literature. Our goal is twofold: a) to identify the most promising discussion topics to date, and b) to prepare a research agenda for the future, which identifies the useful questions to be investigated for the construction of services based on DTx and the communicative inputs that optimize cognitive-behavioral therapies by making the visual interface of multi-channel digital platforms (e.g., web, mobile, notification app mobile) more effective in actively involving the patients, eventually guiding them towards virtuous and behaviors for the obesity prevention and treatment.",

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author = "Alessandro Giannattasio and Andrea Sestino and Alessandro Peluso and Cesare Amatulli",

year = "2023",

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booktitle = "Proceedings of Sinergie – SIMA 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3.",

note = "SIMA (Societ{\`a} Italiana di Management) 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3. ; Conference date: 29-06-2023 Through 30-06-2023",

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Giannattasio, A, Sestino, A, Peluso, A & Amatulli, C 2023, Managing communication and business strategies for a better society: The issue of obesity prevention and digital therapeutics. Findings from a preliminary literature review. in Proceedings of Sinergie – SIMA 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3.. pp. 1-5, SIMA (Società Italiana di Management) 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3., Bari, 29/6/23.

Managing communication and business strategies for a better society: The issue of obesity prevention and digital therapeutics. Findings from a preliminary literature review. / Giannattasio, Alessandro; Sestino, Andrea; Peluso, Alessandro et al.
Proceedings of Sinergie – SIMA 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3.. 2023. p. 1-5.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

TY - GEN

T1 - Managing communication and business strategies for a better society: The issue of obesity prevention and digital therapeutics. Findings from a preliminary literature review

AU - Giannattasio, Alessandro

AU - Sestino, Andrea

AU - Peluso, Alessandro

AU - Amatulli, Cesare

PY - 2023

Y1 - 2023

N2 - This paper systematizes the body of knowledge related the issue of DTx for the treatment and prevention of obesity through a systematic review of the literature. Our goal is twofold: a) to identify the most promising discussion topics to date, and b) to prepare a research agenda for the future, which identifies the useful questions to be investigated for the construction of services based on DTx and the communicative inputs that optimize cognitive-behavioral therapies by making the visual interface of multi-channel digital platforms (e.g., web, mobile, notification app mobile) more effective in actively involving the patients, eventually guiding them towards virtuous and behaviors for the obesity prevention and treatment.

AB - This paper systematizes the body of knowledge related the issue of DTx for the treatment and prevention of obesity through a systematic review of the literature. Our goal is twofold: a) to identify the most promising discussion topics to date, and b) to prepare a research agenda for the future, which identifies the useful questions to be investigated for the construction of services based on DTx and the communicative inputs that optimize cognitive-behavioral therapies by making the visual interface of multi-channel digital platforms (e.g., web, mobile, notification app mobile) more effective in actively involving the patients, eventually guiding them towards virtuous and behaviors for the obesity prevention and treatment.

KW - digital therapeutics

KW - obesity

KW - digital therapeutics

KW - obesity

UR - http://hdl.handle.net/10807/265184

M3 - Conference contribution

SP - 1

EP - 5

BT - Proceedings of Sinergie – SIMA 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3.

T2 - SIMA (Società Italiana di Management) 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3.

Y2 - 29 June 2023 through 30 June 2023

ER -

Giannattasio A, Sestino A, Peluso A, Amatulli C. Managing communication and business strategies for a better society: The issue of obesity prevention and digital therapeutics. Findings from a preliminary literature review. In Proceedings of Sinergie – SIMA 2023 Management Conference: Rediscovering Local Roots and Interactions in Management, ISBN 978-88-94-7136-3-3.. 2023. p. 1-5

Managing communication and business strategies for a better society: The issue of obesity prevention and digital therapeutics. Findings from a preliminary literature review

Abstract

Conference

Keywords

UN SDGs

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