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Le strategie di business

Translated title of the contribution: [Autom. eng. transl.] Business strategies

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

[Autom. eng. transl.] The chapter analyzes the business strategies of the company. The latter is based on certain distinctive skills on which the company seeks to build a competitive positioning of success. The chapter highlights the traditional sources and the newest sources of competitive advantage and emphasizes the importance of innovation of the business model for increase the company's competitiveness.
Translated title of the contribution[Autom. eng. transl.] Business strategies
Original languageItalian
Title of host publicationEconomia e management delle imprese. Strategie e strumenti per la competitività e la gestione aziendale
EditorsANNALISA TUNISINI, TONINO PENCARELLI, LUCA FERRUCCI
Pages250-271
Number of pages22
Publication statusPublished - 2014

Keywords

  • COMPETITIVITA'
  • STRATEGIE DI BUSINESS

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