Abstract
[Ita:]--
Original language | Italian |
---|---|
Title of host publication | Trade Marketing |
Pages | 295-307 |
Number of pages | 13 |
Publication status | Published - 2009 |
Keywords
- PRICING
- price promotion
Research output: Chapter in Book/Report/Conference proceeding › Chapter
Original language | Italian |
---|---|
Title of host publication | Trade Marketing |
Pages | 295-307 |
Number of pages | 13 |
Publication status | Published - 2009 |