Le prospettive dell'evert Day Low Price

Translated title of the contribution: [Autom. eng. transl.] The prospects of the Evert Day Low Price

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

[Autom. eng. transl.] The dualism between ELDP and HI-LO
Translated title of the contribution[Autom. eng. transl.] The prospects of the Evert Day Low Price
Original languageItalian
Title of host publicationTrade Marketing & sales Management
Pages278-288
Number of pages11
Publication statusPublished - 2018

Keywords

  • EDLP
  • Pricing

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