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Infusing New Technologies in Luxury: A Literature Review and Current Issues on Luxury Fashion, Food, and Tourism.

Andrea Sestino, Ilaria Santarelli, Cesare Amatulli

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

The technology integration of luxury is a promising business opportunity. New technologies such as the internet of things, smart objects, artificial intelligence, the pervasive digitization of business processes, together with the shift of several business activities online are enabling unprecedented opportunities for luxury marketers and managers. Through qualitative research designs, this chapter would systematize knowledge about this topic with the means of a literature review. An amount of 224 contributions published in the last two decades (2010-2020) have been examined. Findings show current issues and opportunities on four promising topics: luxury hospitality, luxury fashion, luxury tourism, and luxury foods. Opportunities for scholars, marketers, and managers are examined together with implications for consumers' behavior studies.
Original languageEnglish
Title of host publicationHandbook of Research on Digital Transformation Management and Tools
EditorsBrij B. Gupta, Alexandru Roja, Diana Cozmiuc Richard Pettinger
Pages474-488
Number of pages15
DOIs
Publication statusPublished - 2022

Publication series

NameADVANCES IN LOGISTICS, OPERATIONS, AND MANAGEMENT SCIENCE BOOK SERIES

Keywords

  • Luxury
  • New Technologies

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