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Il referenziamento dei nuovi prodotti

Translated title of the contribution: [Autom. eng. transl.] The referencing of new products

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

[Autom. eng. transl.] The contribution analyzes the process and method of introducing new industrial products into commercial assortments
Translated title of the contribution[Autom. eng. transl.] The referencing of new products
Original languageItalian
Title of host publicationRetailing & trade Marketing
Pages218-226
Number of pages9
Publication statusPublished - 2023

Keywords

  • referenziamento
  • innovazione

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