Il referenziamento dei nuovi prodotti

Translated title of the contribution: [Autom. eng. transl.] The referencing of new products

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

[Autom. eng. transl.] The management of industrial innovation in commercial assortments
Translated title of the contribution[Autom. eng. transl.] The referencing of new products
Original languageItalian
Title of host publicationTrade Marketing & Sales Management
Pages184-193
Number of pages10
Publication statusPublished - 2018

Keywords

  • Nuovi Prodotti
  • Premi di referenziamento

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