Il mondo dei brony. Indagine sul fandom di My Little Pony

Translated title of the contribution: [Autom. eng. transl.] The world of brony. Investigation into the My Little Pony fandom

Francesco Toniolo

Research output: Book/ReportBook

Abstract

[Autom. eng. transl.] The 2010 release of My Little Pony: Friendship is Magic changed the world of cartoons and fandom, giving rise to an unexpected group of enthusiasts: brony. This essay analyzes the community of adult fans of My Little Pony, retracing the birth of the movement, investigating its "myths" and the reasons that could have pushed an unexpected adult audience towards this animated series, then continuing with an analysis of their fanmade productions and a specific lunge on the Italian scene. The goal is to observe - some years after the birth of the fandom - its hold over time, its boundaries and its impact.
Translated title of the contribution[Autom. eng. transl.] The world of brony. Investigation into the My Little Pony fandom
Original languageItalian
PublisherEdizioni Paguro
Number of pages216
ISBN (Print)978-88-99509-72-9
Publication statusPublished - 2019
Externally publishedYes

Keywords

  • Brony
  • Fandom
  • brony

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