[Autom. eng. transl.] All companies carry out a series of processes aimed at creating value and achieving strategic objectives. These objectives may concern: - innovation (introduction of new products or improvement of business processes); - the stimulation of demand (through the management of relations with consumers); - customer satisfaction (management of sales and post-sales activities); - business planning and management (organization, management of human resources, finance, information systems and control).
|Translated title of the contribution||[Autom. eng. transl.] BUSINESS PROCESSES IN SMEs|
|Number of pages||4|
|Publication status||Published - 2014|