Fondamenti di Marketing

Translated title of the contribution: [Autom. eng. transl.] Fundamentals of Marketing

Elena Cedrola, Loretta Battaglia, Jim Blythe

Research output: Book/ReportBook

Abstract

[Autom. eng. transl.] Book of fundamentals of marketing full of business cases in Italian and English, in text format and in video.
Translated title of the contribution[Autom. eng. transl.] Fundamentals of Marketing
Original languageItalian
PublisherPearson italia
Number of pages432
ISBN (Print)9788871929590
Publication statusPublished - 2013

Keywords

  • casi aziendali italiani
  • fondamenti di marketing

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