Abstract
[Autom. eng. transl.] Evaluations of digital e-Commerce platforms and intangible assets
rials that revolve around them must consider the following elements:
— accounting framework;
— inclusion in the budget and business plan, after inspecting
development of the business model also through functional analysis;
— selection and application of the most appropriate evaluation approach;
— integration of the evaluation considering the interaction between the various goods
immaterial.
| Translated title of the contribution | [Autom. eng. transl.] E-COMMERCE AND VALUATION OF INTANGIBLE ASSETS: FROM DIGITAL SCALABILITY TO THE METAVERSE |
|---|---|
| Original language | Italian |
| Title of host publication | E-commerce |
| Editors | Bruno Tassone, Enzo Maria Tripodi Francesco Fimmanò |
| Pages | 81-101 |
| Number of pages | 21 |
| Publication status | Published - 2022 |
Keywords
- e-commerce