Abstract
[Autom. eng. transl.] The dynamics of the sector are the changes that lead to the birth, structural change and extinction of the sector.
The sector:
- was born as a result of an innovation in the satisfaction of customer needs, by subjects who see a source of profit in this innovation, where by profit we do not mean a simple positive difference between revenues and costs, but a return higher than cost of the capital;
- it changes in a structural way when the structural conditions of the sector are altered by the initiative of those who work inside or outside the sector;
- it is extinguished when the subjects that make up the sector recognize that the conditions for obtaining a profit by satisfying customer needs have failed and, sometimes with delays due to the presence of "exit barriers", abandon it.
Translated title of the contribution | Sector dynamics and strategic change |
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Original language | Italian |
Title of host publication | La strategia aziendale |
Publisher | McGraw-Hill Education |
Pages | 316-380 |
Number of pages | 65 |
ISBN (Print) | 9788838694486 |
Publication status | Published - 2017 |
Keywords
- cambiamento
- settore